‘But it’s 118 pages long!’ exclaimed the project manager. ‘We can’t expect a service provider to read this when they turn up to do work for us.’

Picture this: I’m at a meeting with a client (a big Aussie company), presenting the draft of a document I’ve just completed for them. We (that’s me and the team I wrote the document for) are now socialising the document within the organisation. Considering what was presented, I was somewhat taken aback (to put it mildly) that the comment about the document’s length was the first piece of feedback we received.

One of the most startling implications of Einstein’s equations is that two people with independent reference points will see the same event as occurring at different times. To see something happening at the same time, the viewers must both be looking at it from the same place. On the surface this may not appear to have much relevance to process, but it does—a process operates according to the same law.

We all know how to speak with, email and text each other. But sending a message is only one part of the communication process. We don’t all have a good understanding of how our communication may be interpreted. The different personalities of the recipients of our communication have a direct influence on how they’ll perceive our message.